THEY LAUGH ALIKE, THEY WALK ALIKE, AT TIMES THEY EVEN TALK ALIKE...

May I just say that I really like this?



It's a good, solid ad. I actually like the fact that it's not clever -- indie political ads from lefties sometimes try way too hard to be "different." It's clean and direct, and the matching quotes from Bush and McCain are quite damning.

And I don't agree with Matt Yglesias that the first ad should have dealt with foreign policy. This is the subject area in which McCain looks not just wrong but weak; this kind of attack is the most efficient way to get him down off his pedestal. Attacks on his foreign policy can come later.

This is the first ad from Progressive Media USA under its new chair, David Brock -- and, alas, we're told that it

will be running on cable beginning tomorrow and can be seen in D.C. on CNN and MSNBC -- which is to say, it's a small buy aimed at an insider audience of potential future donors, political operatives, and the like.

Because, y'know, it's not as if George Soros and his acquaintances are wealthy guys or anything. Ah, but I'm sure that, after they hold a few spaghetti suppers at the Grange Hall, they'll have the money to run a couple more ads in five or six cities -- maybe seven! No doubt the full ad campaign will be up and running by, oh, the end of the year.

Seriously, though: If they're going to run this ad on a limited basis, they should run it in Pennsylvania, or Indiana -- anywhere where the stench of the endless Democratic nomination fight is at its worst. That's where a countermessage is needed the most.