DEMAND FOR THE SARAH PALIN MOVIE: HIGH, IF BY "HIGH" YOU MEAN "SLIGHTLY ABOVE NONEXISTENT"
From Fox Nation (emphasis added):
ARC Entertainment, the distributor of "The Undefeated," the film about Gov. Sarah Palin's rise from obscurity to national prominence, announced today that beginning on September 1st the film will be available to 75 million homes via Video on Demand and Pay-Per-View access through national and regional cable and satellite operators. The DVD will launch on October 4th and will be available at traditional and online retailers nationwide. ARC is estimating its initial unit shipment to be approximately 250,000 units. A "Special Edition" DVD will contain additional new content and will only be sold in Walmart stores. ARC will continue to expand the limited engagement theatrical release nationwide throughout August and September as demand across the country remains high....
Um, really -- "demand ... remains high"? Sorry, but no. According to Box Office Mojo, this weekend the Palin movie made 63.2% less than last weekend -- a mere $24,000 -- even though it's playing on 4 more screens than it was last weekend. In other words, it made a little more than $1700 per theater, which means that maybe 200 people at most per theater saw it all weekend.
Don't write that nomination acceptance speech just yet, Sarah.